Program Name:

Masan – Case Study

Company Brief:

MASAN Group is a leading Vietnamese enterprise, excelling in consumer goods and sustainable agriculture, with a commitment to innovation.

Quick Summary:

MASAN leveled up its Management Trainee Program using The Talent Games’ turnkey gamified solution C-Factor, ensuring candidate engagement, overcoming dropout challenges, and accurately predicting future job performance, contributing to their commitment to innovation.


Ho Chi Minh City, Vietnam

No. of Employees:

35,000 - 40,000


Food and Beverage

Impact we made:

  • Reduced candidate dropout, enhancing engagement
  • Assessed over 3,000 candidates
  • Streamlined and efficient hiring process
  • Elevated employer brand through innovative recruitment
  • Enhanced diversity in the talent pool
  • Achieved successful outcomes in MT recruitment

Download Full Case Study

Please fill in your details to download

Redirecting To PDF File

Thanks for form submission, you are redirecting to pdf file.